Google Business Profile photo size: cover photo, logo and post photos

How to resize photos for your Google Business Profile

Google has one photo rule for everything on a Business Profile: JPG or PNG, 10 KB to 5 MB, 720 px tall and wide recommended, 250 px minimum. This page crops or fits your photo to a cover photo, logo or post photo shape, checks the saved file against those numbers, and shows it in the boxes Google Maps uses.

1. Drop a photo. A sample cover photo is already made from a CC0 flower-stall photo, so you can see the result first.
2. Choose cover photo, logo, or business or post photo, then a shape and a size: 720 px on the short side is Google’s recommended size.
3. Crop and move the frame, or fit the whole image on a blurred copy or a colour (logos are fitted on white by default).
4. Check the file checks and the Google Maps previews, download, and add the photo in your Business Profile.

What Google says about Business Profile photos (read October 25, 2026)

Help pages read in Chrome, signed out, in US English; collapsed sections read from the saved page. The content policy page (Google Business Profile Help: Photos, videos & posts content policy) adds that photos and videos “must also meet additional criteria” without listing them on that page. Gridloom isn’t affiliated with Google.

No cover photo size, no logo size, no post size

Google publishes one set of numbers for every Business Profile photo: the four lines above. We found no separate pixel size for the cover photo, the logo or post photos on any Google page we read, and the API reference only adds the short-edge rule. Several size guides we found give 1024 × 576 for the cover, 1200 × 900 or 400 × 300 for posts, and 480 × 270 to 2120 × 1192 for older cover rules; none of those numbers is on Google’s pages today, and 1024 × 576 is only 576 px tall, under Google’s recommended 720.

So this page makes files that meet Google’s numbers and fit the boxes we measured on Google Maps: a cover photo at 16:9, 1280 × 720 by default (720 px tall, as Google recommends, and wider than the 744 px copies Maps loaded on a phone); a logo as a 720 × 720 square, your logo centred on a colour; and business or post photos at 4:3, 960 × 720 by default, about the shape of Maps’ results-list thumbnails (111 × 84). All three can be 1080 or 1440 px on the short side instead.

Where the sources don’t agree

• AI. The photos help page asks for “no significant alterations or excessive use of filters”. The business-photo tips page, with otherwise the same list, says “excessive use of filters or AI”.
• Who the minimum applies to. The help pages give one minimum, 250 × 250, for all your photos. The API says the 250 px short edge and 10,240-byte floor apply “With the exception of PROFILE and COVER category”, so in the API a logo or cover photo has no published minimum. The tool never goes under 720 px, so both readings are met.
• Logo or profile photo. The help pages say Add a logo and Change logo. The API calls the same picture PROFILE and marks LOGO as deprecated, an alias that is “automatically mapped to PROFILE”.
• Kilobytes. The help pages say “10 KB” and “5 MB”; the API says “10240 bytes”, so Google counts a KB as 1,024 bytes there. Neither says whether 5 MB is 5,000,000 or 5,242,880 bytes, so the tool keeps files under 5,000,000.
• Square or wide. Google’s one recommended size, 720 px tall and 720 px wide, reads like a square, but every place we measured on Maps shows photos in a landscape box (408 × 240, 111 × 84) or at their own shape. Google doesn’t say which shape to use for a cover photo.
• Your cover photo might not be on top. Google lets you “Set a cover photo at the top of your profile”, then says this “doesn’t guarantee the cover photo will show up as the first image” and that “a user-submitted photo may be selected instead” if yours is “low-quality”.
• Our own sample. The flower-stall photo on this page is a stock photo (CC0), used only to show the tool. Google’s Maps tips say to avoid stock photos, so use photos you took of your own business.

How big your photos show on Google Maps: measured

Signed out in Chrome on October 25, 2026, on the Maps place pages of Katz’s Delicatessen (New York), Gimme! Coffee on Cayuga St. and Moosewood (Ithaca, NY), and a Maps search for coffee shops in Ithaca. File is the copy Maps downloaded for that spot. We can’t tell from outside whether a top photo is the owner’s cover photo or one Google picked.

The previews on this page use those boxes. On a computer the top photo is cropped at the top and bottom unless it is wider than 17:10 (408 ÷ 240 = 1.7). We didn’t see a photo wider than that in the panel, so for 16:9 files the preview assumes Maps fills the box’s height and trims about 2% from each side. On a phone, Maps shows the whole photo at its own shape, 248 px tall.

What the tool checks in the file

After it saves your photo, the tool reads the file back and checks: JPG or PNG with the matching extension; between 10,240 and 5,000,000 bytes (if a JPEG at quality 90 is too big, it lowers the quality in steps of 5; if a plain logo comes out under 10,240 bytes, it raises the quality to 95 and then 100); at least 250 px on both sides; at least 720 px on both sides; whether your photo had to be enlarged; no transparent pixels; no EXIF block, so your phone’s GPS location and camera details aren’t in the file; and, for cover and business photos, whether bars were added around the photo. It never adds text, because Google’s Maps tips say “Avoid adding elements such as borders, text, or collaged images.”

The sample, measured

What this page’s tool made from the sample photo in Chrome on October 25, 2026. JPG at quality 90 unless noted.

Sample: Mother’s Day flower sale by Erol Ahmed (Unsplash), CC0 (Creative Commons Zero, Public Domain Dedication), via Wikimedia Commons; converted to sRGB and resized to 2700 × 1800. Ivy & Stem Flowers is made up for the mock-up.

What we did not check

• Google Search. Google sent our browser to its google.com/sorry page instead of showing results, so we didn’t measure the Business Profile panel in Search, which is where many people see your photos.
• Where the logo shows. We didn’t find the logo on Maps place pages while signed out, and we didn’t sign in.
• Uploading. We didn’t upload to a Business Profile, so we haven’t seen Google’s own upload checks or approval decisions for these files. Google doesn’t publish why a particular photo is “Not approved” beyond its policies.
• The Google Maps apps, photos wider than 17:10 in the computer panel, how posts and products display, menu photos, 360 photos, videos, and the bulk upload spreadsheet for 10 or more locations.

What this tool doesn’t do

It doesn’t sign in to Google or upload anything; you download the file and add it in your Business Profile. It doesn’t retouch or generate photos with AI, and it adds no text or logos: it crops or fits a photo you choose and saves it at a size Google accepts. It isn’t affiliated with Google. For a file that only needs to be under 5 MB at full size, the compress image to 5MB tool keeps every pixel; for other covers, the Facebook cover photo resizer.

Frequently asked questions